Sun, 9 December 2012
Listen to Guy Kawasaki share practical advice for those looking to get into digital publishing. Guy has had tremendous success as Apple former chief evangelist and as a best-selling author. He now talks about how digital content creators need to balance the three stages of a successful project — writing or creating, publishing the digital product, and then marketing. He shares important strategies on how to balance these stages and ensure the most return. Don't miss Guy's keynote address at TAP!2013 (www.tap2013.com).