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Photofocus Podcast

Jun 14, 2019

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In this episode, Skip Cohen and Chamira Young chat with photographer and marketing expert Sarah Petty about the biggest (and most common!) print order-killing mistakes so many photographers make!

We cover these common print order-killing mistakes in detail:

  • Apologizing for your pricing
  • Making incorrect assumptions based on price
  • Offering prices before discussing your services in detail
  • Forgetting to do a Pre-Session Consultation
  • Setting healthy expectations
  • Winging your sessions, as opposed to getting your client exited and involved in the process
  • Selling digital files without also offering physical products


You can find Sarah Petty at:


Have suggestions on future topics you want us to cover? Email us:

  • @SkipCohen on Twitter
  • Skip Cohen:
  • Chamira Young: 


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