Photofocus

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Welcome to Beyond Technique, a podcast empowering photographers to bring their businesses to the next level!

In this episode, Skip Cohen and Chamira Young dive deep into a discussion about food photography with Christina Peters.

Photos copyright Christina Peters Photography

 

We discuss in detail:

  • how food photography ties into product, still life, headshot, and livestock photography
  • accommodating to client requests
  • how wedding photographers can benefit from learning how to shoot food
  • constantly experimenting and finding your style
  • the effectiveness of including tear sheets on your website
  • the importance of effective website layout design

 

You can find Christina at:

 

Start your 14 Day FREE trial of PhotoShelter, plus 20% off a Standard or Pro Account for a year. Use the coupon code PHOTOFOCUS20

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PhotoShelter gives people and organizations easy ways to manage their photos  - from delivering, storing, selling, sharing - all from one place. Their platform offers simple and smart ways to share, store, deliver and sell your highest quality work. They handle the biggest files and solve some of the biggest business challenges for professional photographers.

Get social! Follow PhotoShelter online:

 

Have suggestions on future topics you want us to cover? Email us:

  • Skip Cohen: skip@mei500.com - Skip Cohen University
  • Chamira Young: chamira@photofocus.com 

 

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Direct download: Beyond_Technique_Photofocus_Podcast_February_21_2018_High.mp3
Category:Audio podcast -- posted at: 8:14am EST

 

In this episode, Skip Cohen and Chamira Young chat with photographer and marketing expert Sarah Petty.

We discuss in detail:

  • Common marketing mistakes many photographers make
  • tips on pricing
  • the difficulty of being a "shoot and burn" photographers
  • picking a business model early on
  • the strategic things smart photographers do
  • ways to build relationships with our clients
  • the lack of correlation between taking great photos and making money (especially when you're not business-minded)
  • the drawback of trying to please everyone
  • the power of saying "no"
  • practical steps for planning your marketing for 2018
  • systemizing your business
  • how to create your marketing plan
  • where to get the most "bang for your buck"

 

You can find Sarah at:

 

Enhance your revenue stream: sign up for Adobe Stock and submit your video content!

 

Have suggestions on future topics you want us to cover? Email us:

  • SkipCohenUniversity.com
  • @SkipCohen on Twitter
  • Skip Cohen: skip@mei500.com
  • Chamira Young: chamira@photofocus.com 

 

Share This Podcast!

Please share this podcast with your friends and subscribe via iTunes.

Direct download: Mind_Your_Own_Business_Photofocus_Podcast_February_9_2018_High.mp3
Category:Audio podcast -- posted at: 12:45am EST

Remember to check out our great sponsors including TruLife acrylic face mounted prints and join the raffle for huge prizes here.

In this episode, Levi Sim talks with photographer Bill Konway about his career in photography spanning more than 30 years and a whole lot of changes. This episode is brought to you by TruLife face mounted acrylic prints.

They discuss:
-Bill's start in photojournalism
-Stories from Bill's days at the paper
-Transition from dark room to film scanning
-Transition from Large format to 35mm
-Transition to freelance work
-Transition to commercial work in the outdoor and hunting/fishing industry
-Strategies for retaining clients

Direct download: pf_podcast_2-2-18.mp3
Category:Audio podcast -- posted at: 10:20pm EST

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