Tue, 28 March 2017
Scott and Marco discuss these new products and mirrorless topics on their final episode of the #Mirrorless Show at Photofocus:
Please share this podcast with your friends and subscribe via iTunes. We would also love to get your feedback. Is there anything that you want us to cover on the show in the future? And we would appreciate if you could take a short moment to rate or to post a quick review on iTunes for us. For more information on Scott Bourne follow him on Twitter: @ScottBourne For more information on Marco Larousse follow him on Twitter: @HamburgCam About this show: On the monthly #Mirrorless episode of the Photofocus podcast, Scott and Marco will discuss the news from the mirrorless camera world related to innovations, trends, gear and accessories. And they will introduce mirrorless camera manufacturers by interviewing the respective managers of those manufacturers. And they invite pro photographers who make their living working with mirrorless cameras to share some tips and tricks on their workflow.
Direct download: The_Mirrorless_Show__Photofocus_Podcast_March_28_2017.mp3
Category:Audio podcast -- posted at: 12:00am EST |
Tue, 14 March 2017
Please share this podcast with your friends and subscribe via iTunes. We would also love to get your feedback. Is there anything that you want us to cover on the show in the future? And we would appreciate if you could take a short moment to rate or to post a quick review on iTunes for us. For more information on Scott Bourne follow him on Twitter: @ScottBourne For more information on Marco Larousse follow him on Twitter: @HamburgCam About this show: On the monthly #Inspiration episode of the Photofocus podcast, Scott and Marco discussed the art, history and motivation in photography that often gets lost in today's media rich world. Slow down, look closer and put more intent into photography to increase your creativity and final results. And simply spread the pure love of photography.
Direct download: The_Inspiration_Show__Photofocus_Podcast_March_14_2017.mp3
Category:Audio podcast -- posted at: 12:00am EST |
Wed, 1 March 2017
We have a new co-host on the showScott Bourne has headed off to do some new projects and is stepping away from the Mind Your Own Business podcast, but stay tuned, because we might just talk him into coming back as a guest! In the meantime, Chamira Young, an active marketing driven photographer from the midwest and who's been behind the scenes helping Scott and Skip produce each podcast is stepping into the co-host seat. Skip's Cohen: "I love the idea of Chamira's perspective on so many different aspects of being a professional photographer and business owner. She knows her stuff and I'm excited about what I feel the two of us can bring to the party!" Stay tuned as the Mind Your Own Business Podcast expands into some new areas together with a stellar guest list on each new episode. This episode's topic: Making your business stand out. Skip Cohen and Chamira Young discuss how photographers can make their businesses rise above the competition.1. Get involved in your community. Stand out as more than just another service provider/vendor. People like buying products and services from businesses that give back. Throwing a strategic portrait party, or creating a calendar are two example projects where you can tie in an organization/charity to give back to. 3. Having a consistent, helpful website and blog: Your blog is about what's in your heart, and your website is about what you sell. They both can be a form of educating your ideal audience. Also, be aware of who your target audience is. For example, if you are in the portrait social category, many times your audience will be women. 4. Keeping in touch in throughout the year: Email newsletters and cards. Use your own images. Unmarketing, by Scott Straten, is a great read on really engaging your audience. 5. Use video to build your brand: Video can be a powerful marketing tool for potential clients to get to know you. I've started using video footage from my shoots. I have my assistant do it. You want to keep in mind your target audience for these videos, right? Your clients and potential clients. So it's not a technical video teaching about the correct exposure and composition, but rather we focus on people having a great time during their session. It's more of an emotional connection that you are trying to build. Are there any ways you make your photography business stand out that we didn't mention? Tell us in the comments for this podcast, or send us an email. Have suggestions on future topics you want us to cover? Email Us:Skip Cohen: skip@mei500.com Chamira Young: chamira@photofocus.com Share This Podcast!Please share this podcast with your friends and subscribe via iTunes. We'd also love to get your feedback.
Direct download: Mind_Your_Own_Business_Photofocus_Podcast_March_1_2017_High.mp3
Category:Audio podcast -- posted at: 12:30am EST |